…so as I was saying, DVD rentals are a big part of my life. Sad, I know. I am a movie freak. And even though I’ve sat through a million bad ones, finding that one great auto-purchase is well worth it.
As of late, DVD rental companies have entered into bitter bidding wars, with stores going bankrupt (Blockbuster I’m talking to you) and others testing dollar nightly rentals, one thing has become lost in the shuffle - the customer. That’s where I come in. I’m the customer. I’m the guy that walks into a going out of business blockbuster and finds out at the counter that they are no longer participating in nightly rentals since they couldn’t compete with Redbox - so that American classic that I’m holding that nobody else could care less about is going to cost me 10 bucks for 7 nights (in case I want to watch it over and over I guess). I’m the guy that has to wait in a Redbox line at the local grocery store or ghetto McDonalds or shot-up Wal-Mart behind a fat lady and her 3 screaming kids as she hits “next” over and over, unable to make up her mind. Look lady, your kids have already seen much worse content on YouTube, so worrying that Ice Age is going to ruin your perfect little angel (who happens to be flipping me off from his booster seat in the grocery cart) might be a little late.
That being said, I might have found an alternative. The other day, I finally manned up and registered for a Library card. Say what you want, but I enjoyed 30 minutes walking up and down empty DVD isles looking over their vast array of titles without a screaming baby or stray bullet to bother me. The only other kid in the joint was wearing specs the size of coke bottles and posting up in the historical non-fiction section - so I’m not too worried Steve Urkel over there is going to be bothering me anytime soon. After my peaceful browsing, I meandered over to the check-out counter and proceeded to reserve 3 movies for 7 days and zero dollars.
Sorry DVD Express, our late night rendezvous might be a thing of the past.